Melissa Boudreau
Cinema Influencer
Former VP of Sales & Marketing and Chief Marketing Officer- Emagine Entertainment and Founder of Bou Consulting
Brittany Catherman
Cinema Influencer
Solutions Engineer, Entertainment & Hospitality, Savantis
Melissa Boudreau, Founder of Bou Consulting and It Fits Bar, Brittany Catherman, Solutions Engineer at Savantis, and Al Lanlani, Co-Founder and Chief Strategist of Annex Cloud chat about the importance of loyalty management for cinemas. Melissa gives her input on how cinemas can enhance their interactions with loyal guests and continue to drive engagement with them. Learn about the various aspects of a robust loyalty program and how it can drive long-term growth for brands in the entertainment industry.