The leading SaaS loyalty platform, built for the enterprise

Feature-forward. Scalable. Headless. Everything you need to quickly and easily adapt to your customers’ evolving needs with our SaaS loyalty platform.

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saas loyalty platform

Incentivize member engagement at every touchpoint

Push past legacy limitations to deliver the rewarding experience your customers expect. 

member engagement
loyalty programs

Comprehensive program logic and rules based on intelligence 

Intelligent execution of innovative features and functionality to ensure every customer engagement is relevant, meaningful and personalized.  

Comprehensive loyalty rules engine 

Includes everything you need to configure an infinite combination of loyalty controls for points, tiers, actions, rewards and campaigns—plus reporting. 

Dynamic action tracking 

Any member activity that can be tracked—including purchases, reviews and surveys—can be rewarded. 

Unlimited ability to reward 

Reward member actions with just about anything you can deliver—personalization, recognition, badges, NFTs, discounts, credits, gift cards, your products, or name brands from a rewards store. 

member data

Rich member data you can’t get anywhere else 

Incentivize, collect and act on high value member data that comes from transactions, interactions and the members themselves—with consent.  

Deep member data

Collect key loyalty program data that starts with member preferences and includes all earning, status and redemption activity. 

Data from action

Go beyond transactions to capture data from all types of engagement across channels.  

Customized attributes

Specify data points that benefit you the most, including personal insights directly from your members. 

Our technology integrations  

More than 125 data connectors and built-in integrated components connect the Loyalty Experience Platform with the world’s leading technology platforms. Annex Cloud is continually innovating, including adding tech integrations and APIs.

saas platform

The scalability and security of a SaaS platform 

Easily and affordably accommodate business and program growth regionally and globally with a SaaS loyalty platform that combines high availability and world-class security.


Deploy and reconfigure quickly. Easily add, change and update—no coding or development required. The perfect environment for testing and optimizing. 


Continual innovations using a 2-week sprint cycle ensure you’ll deliver a rewarding loyalty experience today and tomorrow.  


Easily accommodate growth, expand into other regions and brands, securely anywhere across the globe.  

Our technology Integrations Include

See our integrations
Redpoint Global

Trusted globally by Fortune 100 companies

Read what our clients have to say about our expertise, support and technology.

We decided to work with Annex Cloud because of their customization and expertise with complex and multi-national companies. Our timeline was extremely tight, and they worked with us across many time zones to deliver all features by the deadline. I was impressed by their integration into our workflow and how promptly they responded to any roadblocks.

Manager Apparel & Fashion

We were able to easily integrate Annex Cloud with our ESP and website to create a customer loyalty program. Reporting is clear and accurate. Reps are knowledgeable and friendly. Annex Cloud helped us create a valuable referral program that we see customers interact with daily.

Kyle K.

Truly an extension of our own team, Annex Cloud has taken a huge burden off our end to focus more on what we do best in-house, which is convert sales on our 6 major sporting goods ecommerce stores and giving the customer the best possible online shopping experience.

Steven N.

Annex Cloud offers a great out-of-the-box solution but really impressed us with their capability and willingness to customize to suit our needs as well as their guidance on integrating with other marketing systems to really make our loyalty program thrive.

Mick B.

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