The enterprise platform built for a lifetime of loyalty

The industry’s most robust, flexible and easy-to-use enterprise loyalty platform. Quickly adapt to changing needs while maximizing growth.

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Who are you in the loyalty world?

Take our quiz to find out your loyalty personality.

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Built for complex enterprises

Easily create unique loyalty experiences by region and brand using a convenient template. Include similar elements, then customize as needed for relevancy.

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$

1
B

Brands use
Annex Cloud

125

Integrations
the most in the industry

80

Countries
served

Enterprise-Ready and Trusted by

  • Amer Sports logo

Deliver the rewarding experience your customers expect

Empower your marketing teams with a full set of next-gen loyalty capabilities at their fingertips.

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Engage

Encourage members to share on social media, participate in surveys, quizzes and contests, and provide ratings & reviews.

Personalize

Collect unlimited zero- and first-party attributes with consent using progressive profiling, then segment and act on any combination of data points with advanced segmentation.

Retain

Deliver meaningful experiences by incorporating gamification, action series, customizable omnichannel experiences, exclusivity, tiers, paid, rewards and more.

Advocate

Gain new customers more cost-effectively by incentivizing referrals and customers advocating for your brand on social media.

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NRF 2025

Book a meeting with our loyalty experts

Get everything you need
in one robust solution.

Bring your customer experience vision to life with a robust platform designed for even the most complex global brands.

enterprise loyalty platform
Comprehensive

Comprehensive

Get far more than a points engine plus instant access to the latest features and functionality.

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Agile

Deploy and reconfigure quickly. Easily add, change and update—no recoding or development required.

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Future-proof

Continual innovations ensure you’ll deliver a rewarding loyalty experience today and tomorrow.

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Scalable

Easily and securely accommodate growth, expand into other regions and brands, anywhere across the globe. 

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Annex Cloud delivers real business results

INCREASED AOV

11

%

REPEAT PURCHASES

32

%

CUSTOMER LTV

40

%

Loyalty is
all we do

Loyalty is our only focus. Our technology-first approach and continuous innovation gives you a distinct competitive advantage.

Why Annex Cloud?
enterprise loyalty platform guide

Key Resource

Loyalty Program Slam

Annex Cloud’s crack team of experts dissect the world’s most popular programs, separating loyalty legends from frustrating flops with insightful analysis and scores you can trust. Don’t get slammed by bad loyalty—watch The Loyalty Program Slam!

Watch now

Built for critical enterprise use cases

Manage complex structure

Increase core KPIs

Enhance customer experience 

Enhance retail media

Easily manage complex ecosystems, multiple brands, different languages and currencies, and more. 

Drive growth by boosting basket size, frequency and customer lifetime value

Collect zero- and first-party data to improve engagement, personalize customer journeys and more.

Leverage loyalty data to improve audience analysis, segmentation, ad targeting and customer experience.

Ready to get started?

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