FAQs

Annex Cloud turns enterprise data into action. Our platform captures zero- and first-party data at every touchpoint, providing a unified 360° view of each customer. With AI-powered insights and advanced segmentation, enterprises can personalize engagement, instantly recognize loyalty, and deliver the right offer to the right person at the right time—every time.

Annex Cloud supports a full range of loyalty programs for large global organizations, including points and tiers, paid memberships, gamification and badges, referrals and advocacy, challenge based, engagement-based loyalty. Whether you’re in retail, B2B, manufacturing, CPG, or QSR, our platform is designed to support the complex needs of global enterprises.

Enterprises can launch and manage loyalty programs quickly and easily without IT headaches. Annex Cloud’s platform offers over 125 seamless integrations with organizations like Microsoft, SAP, Salesforce, Adobe, Shopify, Klavyio, Braze, Bloomreach, Optimove, Segment., These are integrations support intuitive campaign management tools, and robust customization—enabling marketers to create, update, and optimize programs in just a few clicks, not months of development.

Annex Cloud delivers real-time personalization at scale, omnichannel engagement, dynamic configuration, and enterprise-grade performance. Features include advanced segmentation, customer journeys, instant rewards, gamification, AI-driven analytics, and robust support for multi-brand, multi-region operations—all on a secure, agile SaaS platform.

Data privacy is critical for Annex Cloud. We collect data with full transparency and consent, comply with global standards like GDPR and CCPA, and meet enterprise security benchmarks including SOC I and SOC II and ISO27001. Enterprises retain full control over their data, building trust with customers and stakeholders.

Enterprise clients consistently see 13-40% increase in CLTV, 8–32% increase in repeat purchases, 3.5–11% increase in AOV. With rapid deployment, ongoing optimization, and predictive analytics, you can quickly pivot strategies and maximize ROI as your market evolves.

Annex Cloud is the leading pure play enterprise SaaS loyalty solution. Our platform is built for agility and scale, enabling large brands to launch, adapt, and grow loyalty programs faster than ever—without developer dependence. Our white-glove service includes leadership involvement, dedicated strategy and technology experts, and ongoing support. Only Annex Cloud combines innovative technology, proven processes, and unparalleled strategic service for enterprise growth. Our full engagement suite, global complexity simplified solution and agile features are a few of the areas where our platform excels over the competition.

Annex Cloud’s platform puts actionable intelligence at your fingertips. Real-time dashboards, predictive analytics, and omnichannel data mastery let you track engagement, forecast trends, and optimize every campaign for maximum impact—so you always know what’s working and where to go next.

Annex Cloud provides expert-proven comprehensive support for enterprise clients, from smooth implementation and migration to ongoing optimization. Our dedicated loyalty experts guide you at every step, with leadership involvement, white-glove service, and 24/7 support—ensuring your loyalty program delivers value from day one and evolves with your business.

Annex Cloud partners exclusively with enterprise organizations, typically those with annual revenues exceeding $250 million and many global clients with revenues over $30B. Our clients include Genuine Parts Corporation, KAO, Henkel, Harley Davidson, Harrods, and TaylorMade, just to name a few. We specialize in supporting large-scale, complex loyalty initiatives that require global reach, advanced integration, and enterprise-level security and compliance.