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Press Releases

April 6,


Annex Clouds’ Loyalty Experience Platform™ Receives Highest Score Possible in Loyalty Management criterion.

March 23,


Annex Cloud Loyalty Experience Platform™, integrated with Microsoft Azure and Microsoft Dynamics 365 Enables Joint Clients to Easily Deliver on Hyper-Personalization at Scale

February 2,


Partnership to Provide Integrated Solution, Delivering Hyper-Personalized Communications Capabilities to Joint Customers

January 19,


Company Announces Tremendous Growth; Enhanced Leadership Team to Support Continued Global Expansion

August 19,

Annex Cloud Listed as Pure Play Loyalty Solution Vendor in 2020 Gartner Market Guide for Loyalty Management

Annex Cloud also Featured as a Gartner Cool Vendor and Referenced in Gartner Multichannel Marketing Hub (MMH) Magic Quadrant with SAP

December 17, 2019

Annex Cloud’s SuiteCommerce Extensions Achieve ‘Built For NetSuite’ Status

New SuiteApps Meets the NetSuite SuiteCloud Platform Development Standards and Documented Best Practices

November 12, 2019

Annex Cloud Renews Gold Level Membership In Oracle Partner Network

Annex Cloud will continue to deliver its industry leading loyalty management solutions such as loyalty cloud, referral marketing, native receipt scanning, and user generated content (UGC) to Oracle customers.

November 4, 2019

Annex Cloud Named Episerver App Marketplace Technology Partner Of The Year

Episerver Honors Annex Cloud for its Value-Added Application in Customer Loyalty

October 30, 2019

Annex Cloud Builds Native Application for the Bronto Marketing Platform

New Social Bridge Solution Enables Customers to Get the Most Value Out of Their Social Marketing Efforts.

August 13, 2019

Annex Cloud Completes Service Organization Controls 2 (SOC 2) Report under AT-C Section 205

Annex Cloud, an industry leader, today announced that it has recently completed its Service Organization Controls 2 (SOC 2) examination.

June 25, 2019

Annex Cloud Brings Innovative Loyalty Solutions to Episerver Marketplace

With Annex Cloud Loyalty for Episerver, Customers Can Maximize Revenue Per User (RPU) and Extend Platform Functionality

May 30, 2019

Jeff Herrera Announced as Chief Marketing Officer at Annex Cloud

Senior Roles in Engineering and Strategy Solutions Also Filled

May 27, 2019

Annex Cloud Launches Technology Partnership With Springboard Retail

A Cloud POS Designed to Help You Sell & Get More Out Your Customers.

November 29, 2018

Annex Cloud Offers 10 Customer Loyalty Marketing Tips for the 2018 Holiday Season

Annex Cloud releases a new set of tips for customer loyalty marketing this holiday season.

November 26, 2018

Annex Cloud Releases Latest Insights on Loyalty Trends to Watch in 2019

Annex Cloud presents their viewpoints on where loyalty is headed in 2019 in a Q&A featured on

November 16, 2018

Annex Cloud Issues Report on 'How to Surprise & Delight Your Customers With Loyalty'

Annex Cloud publishes a report highlighting how leading brands are using unique rewards that surprise and delight their customers.

October 18, 2018

Annex Cloud Expands Partnerships Team

Annex Cloud is investing heavily in its Partnerships Team and delivering an enhanced level of service, support, and expertise.

April 10, 2018

Annex Cloud’s Founder and Chief Strategist Al Lalani Presenting New Loyalty Marketing Strategies at Oracle Modern Customer Experience 2018

Lalani will be discussing the growing popularity of loyalty marketing and what it means for the brands that are relying on it.

March 21, 2018

Annex Cloud Launches Paid Membership Loyalty

Annex Cloud's latest addition to the loyalty platform delivers built-in subscription management, support for high-value rewards, multi-tier program management, and advanced segmentation.

December 28, 2017

Eighty-Five Percent Growth In Partner Eco-System Enhances Annex Cloud's Ability To Serve Clients

Annex Cloud is enhancing its ability to serve customers by expanding relationships among key partner networks.

October 24, 2017

Annex Cloud Launches Influencer Management Solution

Annex Cloud’s Influence Management is a ground-breaking solution designed to streamline collaboration with influencers.

September 6, 2017

Annex Cloud Debuts Customer Loyalty and Referral Marketing Solutions for Direct Sales Companies

Direct Sales companies can now run referral marketing and customer loyalty campaigns to boost customer acquisition and improve sales conversion.

July 19, 2017

Annex Cloud Announces Enhanced Visual Commerce Reporting

Newly enhanced reporting dashboards empower marketing teams to get deeper actionable insights quickly.

July 6, 2017

Annex Cloud Announces IT-Free Fully Hosted Customer Loyalty Programs and Referral Marketing Solutions

Fully Hosted Solutions let marketing teams implement Customer Loyalty programs and Referral Marketing programs independently without any impact on IT teams

June 28, 2017

Annex Cloud Celebrates Inclusion in Technology Partnership Program with Shopify Plus

Annex Cloud- the only company offering an extensive platform of Customer Loyalty, Referral Marketing and User Generated Content Solutions celebrates partnership with Shopify Plus.

June 6, 2017

The Only Unified Platform of Customer Loyalty, Referral Marketing, and User-Generated Content Solutions Debuts a New Name and Revamped Design

Social Annex, the only complete SaaS platform of customer loyalty, referral marketing, and user-generated content, is now Annex Cloud.

March 21, 2017

Annex Cloud’s Founder And Chief Strategist Al Lalani To Present At IBM Amplify 2017

Executive to discuss customer loyalty and advocate marketing's importance and place within the IBM e-commerce ecosystem.

March 14, 2017

Annex Cloud Announces the Shoppic Scheduler, a Shoppable Social Post Scheduler

Annex Cloud, the only software vendor with a complete platform of Customer Loyalty and Advocate Marketing solutions, is debuting a shoppable post scheduler for its Visual Commerce solution

February 28, 2017

Annex Cloud Debuts the Receipt Data Aggregator, a Groundbreaking Loyalty and Data Solution

Annex Cloud, the only software vendor with a complete platform of Customer Loyalty and Advocate Marketing solutions, is announcing the debut of an exciting new addition to its solutions for omni-channel loyalty for manufacturers and brands--the Receipt Data Aggregator.

February 14, 2017

Annex Cloud Upgrades Internationalization Capabilities for Entire Platform of Customer Loyalty and Advocate Marketing Software

Annex Cloud, the only software vendor with a complete platform of Customer Loyalty and Advocate Marketing solutions, has enhanced its internationalization capabilities for its entire unified platform.

January 13, 2017

Annex Cloud Celebrates Premier Partnership with Kibo

Customer Loyalty and Advocate Marketing Solutions provider Annex Cloud and comprehensive commerce platform Kibo launch premier partnership to enable the most compelling customer experiences on every channel.

December 13, 2016

Annex Cloud Announces Enhanced Multi-Brand Customer Loyalty and Advocate Marketing Capabilities

Annex Cloud, the only vendor with a complete platform of Customer Loyalty and Advocate Marketing solutions, has launched revamped multi-brand capabilities for its best-of-breed software.

November 30, 2016

Annex Cloud Announces the Next Dimension of Omni-Channel and eCommerce Segmentation for Customer Loyalty and Advocate Marketing

Annex Cloud Announces the Next Dimension of Omni-Channel and eCommerce Segmentation for Customer Loyalty and Advocate Marketing

October 12, 2016

Annex Cloud Launches Industry-Leading Referral Marketing Fraud Prevention Capabilities

The customer loyalty and advocate marketing software vendor leads the way in preventing retail fraud.

September 21, 2016

Annex Cloud Introduces Groundbreaking Omni-Channel Referral Program Capabilities To Its Customer Loyalty And Advocate Marketing Platform

Annex Cloud--the only software vendor with a complete platform of customer loyalty and advocate marketing solutions--has just launched exclusive omni-channel features for its Refer a Friend solution, thereby giving its enterprise clients game-changing acquisition capabilities.

September 13, 2016

Annex Cloud Announces New Features for Best in Class Product Ratings and Reviews Platform, Doubles Amount of Feedback for Merchants

Annex Cloud, the only software vendor with a complete platform of customer loyalty and advocate marketing solutions, has launched new functionalities for its best of breed product ratings and reviews platform that double retailers' review submissions compared to the industry average.

July 22, 2016

IBM Partner Annex Cloud Readies Websphere Commerce 8 Users for Next Gen of eCommerce Marketing

Customer loyalty and advocate marketing software vendor Annex Cloud has just been certified for IBM Websphere Commerce 8. This approval opens up the IBM e-commerce community to verified marketing solutions like Refer a Friend, Visual Commerce, User Generated Content, and more.

JUL 14, 2016

Annex Cloud Announces Magento 2.0 Certification for Customer Loyalty and Advocate Marketing Solutions

Annex Cloud, the only software vendor with a complete platform of customer loyalty and advocate marketing solutions, now has each of its products certified for the Magento 2.0 e-commerce platform.

JUN 7, 2016

Annex Cloud Launches Free Instagram Shopping Solution,

Annex Cloud is introducing a new solution to its unified customer loyalty and advocate marketing platform—Instagram shopping with

Oct 5, 2015

Annex Cloud Reports Growth In Market Share And Headcount; Plans For EMEA Expansion

Expansion Fueled By Retail, Manufacturing Demand for Integrated, Omni-Channel Customer Loyalty and Social Commerce; Meteoric Rise of Social-Enabled Customer Loyalty, Visual Discovery and Mobility

July 15, 2015

Annex Cloud Launches Smart Image Ranking Algorithm

Fully Automated Method for Retailers to Categorize Product, User Generated Images Based on Transactional and Social Value


Press Resources

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