Easily create unique loyalty experiences by region and brand using a convenient template. Include similar elements, then customize as needed for relevancy.
Collect profile information to learn what motivates your customer, then use loyalty to personalize experiences that’ll drive additional purchases. Annex Cloud’s Loyalty Experience Platform™ allows unlimited attributes and many ways to engage customers.
Challenges
Simply offering discounts cuts margins, devalues your brand and creates customer expectations.
High early-stage churn
High acquisition costs
Shrinking margins
Expected outcomes
Knowing your customers helps you keep them coming back. And loyal customers buy 90% more.
Using loyalty and the data collected to personalize customers’ experiences and create emotional bonds will increase their lifetime value. In fact, Forbes reports loyalty is proven to increase CLTV by 30% or more.
Challenges
Most brands have a transactional, discount-based relationship that doesn’t maximize growth.
Low repeat purchase rate
Infrequent purchases
Low average order value
Expected outcomes
Loyalty members spend up to 18% more than non-members each year (Accenture).