Annex Cloud APIs Overview

Empower your loyalty strategy with the Annex Cloud Loyalty Experience Platform, seamlessly integrating through a powerful set of RESTful APIs—unleashing the potential of Annex Cloud APIs across your entire tech stack.

Core Loyalty

Loyalty marketing builds regular engagement opportunities throughout the customer lifecycle which strengthens relationships, wards off competitive offers and increases customer lifetime value.

Refer a Friend

Create incentives for your customers to share your brand with their friends and family and earn rewards

Incentive Engine

The Incentive Engine helps create rewards that can be used as marketing incentives. Benefits may include a certain percentage off on purchases or a specific discount amount.

Privacy Policy Management

General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) define what consumers/data subjects have the right to view, update, extract and delete data that controllers and businesses have saved on them. When a consumer/data subject exercises their rights, they create a data request.

Multi-point Bucket

Multi-point Bucket is the ability to set multiple buckets for actions, rewards, tiers or program currencies. A user can now earn multiple ‘Point Entities’ upon performing an action.

Ratings & Reviews

Ratings & Reviews offers a way to solicit, collect and display authentic customer opinions about your products and brands.

Questions & Answers

Questions & Answers gives your shoppers the ability to instantly ask anyone—from product experts to fellow consumers—questions about your products.

Visual Commerce

Visual Commerce creates channels to not only collect and utilize the pictures customers are taking, but also incentivize the creation and sharing of this content.

Registration as a Service

Login credentials are a necessary component of a loyalty program and our native identity services make adding login easy. Add full Registration as a Service to your site or use our microsite.

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