Whether it’s online via social media, mentioning a brand in an email to a friend, or talking about the products they love face-to-face, your customers are talking about your brand. Their social networks are full of people just like them who will love your brand if they get the chance. Unfortunately, without an established channel, brands don’t have a way to track these kinds of recommendations and more importantly lack a way to proactively encourage and foster this type of customer engagement, thereby losing out on a wealth of potential, highly qualified customers.
Referral Marketing creates a channel for your customers to share your brand with their friends and family. Tailor-built functionality makes it possible to implement a strategy that fits any need. From social media integration to email, and in-person recommendations you can proactively cultivate referrals anywhere, and comprehensive reporting helps you track and optimize your various referral channels.