Hospitality evolves with a seamless customer experience integrated with loyalty

All other loyalty programs follow the hospitality and travel industry model for its marquee ‘benefits and VIP experience’ driven loyalty. As a plethora of industries take marketing cues from the travel and hospitality space, the travel and hospitality industry leaders must continue to maintain the highest standards and push the envelope even further.

Since customers are highly price-sensitive in an ultra-competitive environment, the travel and hospitality industry must compete on customer experience, 360-degree customer engagement, and top-notch customer service. In a post-COVID world, the competition and challenges for the travel industry are only going to increase. To discover that competitive edge to provide the additional value while managing challenges, travel and hospitality brands are turning to Annex Cloud as their next loyalty partner.

Key Products to Accomplish Growth in Travel & Hospitality Industry

Customer Loyalty Platform

  • Group Account Hierarchy
  • Loyalty Gamification / Badging
  • Configurable rules and rewards engine
  • App-based customer loyalty
  • ERP/CRM based loyalty
  • Native Receipt Scanner for Loyalty

Omnichannel Loyalty

  • Coalition Loyalty Program structure

Refer a Friend

  • In-store loyalty and referrals

User-Generated Content

  • Visual Commerce
  • Ratings & Reviews
  • Questions and Answers
  • Social Commenting

Reward Solutions

  • Gift Card Solutions

Revenue Benefits of Loyalty Program for Travel & Hospitality Industry

3% - 9%

increase to AOV

8% - 21%

increase to Frequency of Purchase

35% - 210%

increase to Customer Lifetime Value

1.2 - 3.4

point increase to Net Promoter Score


reduction in customer reliance on OTAs

4% - 37%

increase to referral rate


Importance Of Airline Loyalty Programs In A Post-COVID World

In a post-pandemic world, the travel loyalty programs will help the airline industry get back on track. Read more.


Resources for Travel & Hospitality Solutions

Market Movers Video Series

Brittany Catherman, Solutions Engineer, Entertainment & Hospitality at Savantis about the impact that social distancing has had in the theatre industry.