Boost Sales By Actively Engaging Your Customers

Direct Sales loyalty programs are the fastest-growing segment of loyalty marketing. When Independent Associates focus on achieving their business development goals, they offer numerous competitive compensation plans and product catalogs. In direct-buying options, end consumers have a higher churn than usual because of attractive alternatives and changing human relationships over time.

Since most Direct Selling companies rely on auto-ship subscriptions or cyclic selling periods, there is a unique need for loyalty software to support individual businesses. Here's where Annex Cloud comes in the picture.

Key Products to Accomplish Growth in Direct Sales

Omnichannel Loyalty

Omnichannel Loyalty

  • dotLoyalty Gamification
  • dotConfigurable rules and rewards engine
  • dotApp-based customer loyalty
  • dotSales Associate earn and redeem actions
  • dotEnd customer earn and redeem actions
  • dotSegmentation / Campaign / Milestones engine
  • dotSubscription-based loyalty
Refer-A-Friend Coupon


  • dotIncentives and Recruitment
Reward Solutions Coupon

Reward Solutions

  • dotGift Card Solutions

Revenue Benefits in Direct Sales

200% - 900%

increase to Independent Associate Lifetime Value

9 month - 3.5 year

increase to End Customer Lifetime Value

130% - 400%

increase to subscription retention

6% - 20%

increase to Average Order Value

4% - 16%

increase to Customer Acquisition


Direct Sales companies succeeded with Annex Cloud’s Platform

How to Configure Loyalty for Direct Sales

What can direct sales companies do differently when configuring loyalty and referral solutions. Read more…


Resources for Direct Sales

Customer Retention Strategies 2020
Lifecycle Email Approach
Direct Sales Companies

Market Movers Video

Javier Flores, Customer Engagement and Commerce Industry Principal at SAP, discuss the current environment of the consumer products industry.

Javier Flores