The Direct Sales business model is unique. Most Direct Sales companies don’t have the resources to motivate and reward retail customers, preferred customers, and distributors at scale. Given that the attrition rate can run as high as 90%, retaining customers and distributors is essential to keeping the Direct Sales growth engine going strong. Most Direct Sales software isn’t designed to enable unique engagement and retention strategies—and it’s proprietary, making integration with most loyalty solutions difficult. Annex Cloud’s Direct Sales loyalty program solution is purpose-built for retention across all levels, easily integrates into your tech stack, and enables value-based engagement that can be strategically and uniquely personalized on every level.
Annex Cloud’s modular, flexible direct sales loyalty program solution empowers direct sales companies to easily address the unique needs of each level within the network. Define different rules, tier structures, rewards, desired actions, campaigns, and more.
Reward your occasional retail customers for:
Create exclusive incentives and rewards for your consistent, best customers:
Retail and preferred customer referrals automatically become part of their downline. Reward distributors for:
Independent Associate Lifetime Value
End Customer Lifetime Value
Average Order Value
New Customer Acquisition
Annex Cloud’s Loyalty Experience Platform™ combines best-in-class loyalty management with powerful engagement and communication modules, enabling Direct Sales organizations to improve retention and drive growth on every level.
The modular design lets you start with a mutual value exchange, then mix and match program and reward types as you grow
Gain a deeper understanding of your retail customers, preferred customers, and distributors, so you can build unique, engaging experiences for each level
Push robust loyalty data across your tech stack to individualize customer and distributor interactions
100+ pre-defined integrations, large partner network, and range of API options let you easily integrate loyalty into your tech stack. Annex Cloud’s Loyalty Experience Platform is purpose-built to increase retention.
Widest range of engagement modules and flexible rules engine allow you to motivate, incent, and reward retail customers, preferred customers, and distributors in unique ways
Deliver spot-on messaging via web, SMS, social, email, or apps
Annex Cloud Direct Sales clients have seen up to a 11% increase in AOV, 32% increase in repeat purchase rate, 7% increase in new acquisition, and 40% increase in customer lifetime value
Annex Cloud does business in more than 50 countries, including support for multiple languages and currencies
Hear directly from Nu Skin, a leader in the personal care products market, about why they chose Annex Cloud's Loyalty Experience Platform and how it enables them to effectively engage, reward, and grow every level of their direct sales network.