Personalized, Relevant Customer Communication To Foster Genuine Customer Loyalty

Annex Cloud and Infobip's integrated platform aims at fostering improved customer loyalty by facilitating personalized, more relevant customer communication. With Annex Cloud's loyalty integrated with Infobip's personalized communication platform, brands can deliver contextual customer communication on promotional offers, loyalty membership status, and more via the diverse communication channels preferred by customers.

Integrated Platform Core Features
A Quick Overview

  • Loyalty Via Personalized CommunicationPersonalized messaging across customer-preferred channels
  • DotSend loyalty membership updates via contextual messages
  • DotBring a human touch to existing customer communication
  • DotTimely reminders to customers on unredeemed rewards/offers
  • DotEnhanced contact center experience for customers
  • DotOmnichannel customer support via a single interface
  • DotSelf-service intelligent Chatbot for quick query resolution
  • DotCreate rich customer profiles for targeted communication
  • DotAll customer data available on a single connected platform
  • DotMeasure effectiveness & efficiency of targeted campaigns

Market Movers Video Series

Arun Kumar, Senior Director - Strategic Partnerships & Alliances, and Sanja Buterin, Global Marketing Director, talks about some of the more key stats and data points that they saw during the rise of the Covid-19 pandemic and compare it to the changes that occurred during the market crash of 2008.



Loyalty and Personalized Communications Platform Integration

Attain improved customer engagement and boost customer retention via Annex Cloud's loyalty platform integrated with Infobip's personalized communication platform.

  • DotMap and sync data between loyalty cloud and communications cloud
  • DotCreate individualized data-rich customer profiles using rich loyalty data
  • DotPersonalize marketing campaigns for better outreach and impact
  • Dot Automate workflows with entire customer loyalty information at single place


Emotional Loyalty In 2019
Loyalty Marketing
Cons of Loyalty Programs
Multifaceted Impact of UGC

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Engage & Delight Loyal Customers with More Personalized Communication


Personalized customer communication holds the key to retaining customers in this severe industry competition. A combined loyalty with personalized communication platform thus enables brands to leverage competitive advantages.

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