Annex Cloud's Proven Success Process

Goal Alignment

Discovery

Define

Design

Develop

Deploy

Ongoing Optimization

Loyalty Process Loyalty Process

Develop

Now that we've completed our research, and finished the define and design steps, it's time to bring all the elements to life. Together, through concurrent workstreams, our teams will develop the tools and technology to make your launch a huge success.

Recruitment Awareness

Program
Management

Program
Structure

User
Experience

Technology

Marketing

Communications

Program Management

Program Management

  • Project manage the development process across all workstreams
  • Support program development elements
  • Configure platform for initial promotions and communications
  • Conduct training across all areas of the organization

Program Structure

  • Finalize program structure
    • Any additional enhancements
    • Initial segmentation
  • Configure platform to all program structure requirements
Program Structure
User Experience

User Experience

  • Build out the defined user experience for customer and marketer
  • Execute on design plan
    • Customer dashboards
    • Marketer dashboards
    • Other elements

Technology

  • Execute on technology plan
  • Execute on defined integrations
  • Complete testing and QA
  • Specifically:
    • Set up Development, Test and Production environments
    • Provide timelines and synopsis of weekly discussions
    • Push data into defined platforms and testing
    • Testing & User Acceptance Process
    • Data migration
  • Execute on technology plan
Technology
Marketing

Marketing

  • Execute on design plan
  • Develop and deliver all marketing materials defined in plan
  • Prepare all assets for launch

Communications

  • Execute on communications strategy
  • Develop campaigns and respective messaging
  • Prepare all assets for launch
Communications

Learn about the next step:Deploy

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