Analyze rich first- party member and behavioral data to select key customer segments and implement the actions that build engagement.
Select key customer segments based upon a broad set of real-world behavioral actions with particular focus on transactions.
Points or Tiers
Select and rank key customer segments to find your best customers, biggest spenders, newest customers and those ready to churn. Customize the dashboard to fit your buying patterns, date range and order values.
After defining your segments, just a few more clicks can create individualized campaigns with specific benefits to drive customer action. Build brand habits with customers at every lifecycle stage with proven results.
Industry leading technology integrations make ingesting, digesting and acting on data fast and easy. The Annex Cloud Loyalty Experience Platform™ can collect data from every entry point, help you analyze and select segments and implement individualized actions. Your customer success manager is there to support you in bringing this to life for you and your customers.