A Study on Target’s Loyalty Program: The Target Circle

by Natasha Ambavle |

A Study on Target’s Loyalty Program: The Target Circle

Target's Loyalty Program

In October 2019,  Target introduced a new loyalty offering –The Target Circle. In 2020, The Target Circle celebrated its first anniversary with over 80 million members! The statistics are astonishing, and we’re certain they have already piqued your interest. So what exactly is Target’s loyalty program? What was its impact, and why was it successful? The … Read more

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