Social eCommerce Emerges as a Refreshing, Lucrative Breakthrough for Marketers

by Rohan Ahire |

Social eCommerce Emerges as a Refreshing, Lucrative Breakthrough for Marketers

Social ecommerce

As shoppers continue to prefer online shopping, integrating social media with ecommerce is going to be one of the most powerful strategies for brands in 2021. Owing to Covid-19, the global social commerce market is expected to grow at a rate of 31.4%. Social ecommerce enables users to shop directly from social media. It is … Read more

Social eCommerce emerges as a Refreshing, Lucrative Breakthrough for Marketers

Social eCommerce emerges as a lucrative breakthrough

As shoppers continue to prefer online shopping, integrating social media with ecommerce is going to be one of the most powerful strategies for brands in 2021. Owing to Covid-19, the global social commerce market is expected to grow at a rate of 31.4%. Social ecommerce enables users to shop directly from social media. It is … Read more

Social Commerce: the Future of eComm & Customer Loyalty

social commerce

It’s 2019 and social media is evolving way beyond social purposes alone. Platforms like Facebook and Instagram have taken giant strides toward implementing a seamless eCommerce experience into its functionalities. From discovery to conversion, commerce can now be facilitated from your favorite social media channels, across devices and countless supportive apps. Social media and other … Read more

Making a good First Impression with User Generated Content

user generated content

We all know that first impressions matter, whether it’s a conference, a new client dinner or a first date. Does your site make a good first impression? Make your site the one that catches your customers’ eyes by calling upon and showcasing your existing community of fans. This can give your site an immediate impression … Read more

Groupon’s doing it, you could too: 5 use cases for Flash Sales

flash sales

The idea of a Groupon-style Flash Sale may turn many brand conscious marketers off, but a well orchestrated Flash Sale can be perfectly onbrand as it provides significant objective benefits. Consider the use cases below for Flash Sales and see how something like it can function as a flexible, powerful tool. Launching a new product … Read more

3 Perks of Peer Referrals

referrals

Paid advertising, pagerank, and peer referrals arguably have the largest impact on site and in store traffic. However, unlike other methods, traffic from peer referrals come with three attributes that make them more valuable than the rest. These act as an online word of mouth phenomenon, quickly driving high quality traffic on site. Higher Conversion Rates … Read more

Staying Ahead of the Pack on Pinterest

pinterest

Love something? If you’re an upper middle class mom then you just may have pinned it. For those not familiar with the image-based, woman-friendly social space called Pinterest, it’s essentially a virtual pin board where users (and businesses) can save and share their favorite things. The demographic is young, with slightly more 18-29 year old … Read more

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