Redefining Your Brand Image through Omnichannel Marketing Strategies

by Natasha Ambavle |

Redefining Your Brand Image through Omnichannel Marketing Strategies

According to Omnichannel Marketing Automation Statistics by ClickZ “Omnichannel campaigns saw an 18.96% engagement rate, while single-channel saw just a 5.4% engagement rate.” The report also states that omnichannel campaigns produce a 250% higher rate of purchase frequency than most single-channel campaigns and offer 90% higher customer retention rate than the latter as well.” The … Read more

Omnichannel Approach – The Future of eCommerce

omnichannel ecommerce

Just when you thought having a strong online presence and digital marketing capabilities was enough to gain a competitive edge, cult-favorite brands began adopting the omnichannel approach. With unimaginable technological capabilities at hand, intuitive brands and game-changers began speculating, ‘How can we use these advancements to amp up customer experience?’ Omnichannel eCommerce is the result … Read more

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