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Measuring Social ROI with Engagement, Data and Revenue

by Sean Ogino |

increase social revenue

Measuring Social ROI with Engagement, Data and Revenue

by
Social ROI

Social media has proven itself as a valuable tool for eCommerce to increase acquisitions, conversions and retention. Return from Social can come in three forms: engagement ROI, data ROI and revenue ROI. Last month a specialty brand went live on Annex Cloud’s social commerce platform, driving over 20,000 contest entries in less than 30 days. … Read more

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