Overcoming the Discount Addiction with Loyalty

by Sean Ogino |

Overcoming the Discount Addiction with Loyalty

Discounts are not a win-win. Customers may be drawn in and business may boom, but it’s very short lived. The conversions come at high costs and retention is basically non-existent. eCommerce has been democratized by discount giants like eBay and Amazon. Consumers are increasingly comparison shopping, even while they are instore. How can you combat … Read more

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