The Do’s and Don’ts of Designing a Customer Appreciation Program

by Natasha Ambavle |

The Do’s and Don’ts of Designing a Customer Appreciation Program

Customer appreciation can be explained with a simple concept of planting a seed and nurturing it. Without constant care and support, you cannot expect it to grow and flourish. The same goes for any relationship be it friendship or customer-brand equation. In this article, we give you a list of do’s and don’ts you need … Read more

Exploring The Customer-Centric Approach

If the Customer is King, isn’t it obvious that your business and marketing strategies must be designed keeping your customers in mind? A Deloitte report that states, “Customer-centric companies are 60% more profitable” reiterates the fact that designing a customer-centric approach is more valuable than focusing simply on profits. But what exactly is a customer-centric … Read more

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