Social media is not just about marketing your brands on social networking sites, uploading videos or writing content and circulating it online in forms of whitepapers, blogs, and tutorials etc. Emails are another important aspect which usually gets neglected when one plans their social media marketing strategy. But this year most of the business leaders plan to integrate email marketing in their social media marketing efforts.
This integration matters highly as it increases the number of the audience that share your brand online and more the people share your mail, the more options you have for opens, clicks and conversions. The more eyeballs on your emails, the better chance you have to gain new consumers.
Few steps are illustrated below that might help in integrating emails into the social media marketing plan.
Integrating social media with your email will not only make your emails attractive and interactive but also will increase your followers and consumers and which will reflect in your sales. Email is not only the easiest but also the most promising way of exchanging ideas as however the times are changing the value of emails and their usage still remains the same.