In January 2012, the European Union Commission presented a lengthy Data Privacy Regulation to reform the 28 previously passed privacy laws under the 1995 EU Directive. In an attempt to give privacy rights back to EU citizens and raise levels of accountability, the EU stands to bring abrupt reform to current practices of data collection affecting outside countries conducting business with citizens in the European Union.
While the current Regulation limits jurisdiction within the borders of the EU, the proposed legislation will stand to affect all companies that intend to acquire data from citizens of the EU. Please enjoy the EU Data Privacy Regulation and the Impact on U.S. Companies Whitepaper. In it, you’ll find:
Annex Cloud Announces Partnership With Klaviyo To Boost Email Marketing Campaigns Using Rich Loyalty Data