Customer Loyalty Analysis: Gauging the Efficiency of Your Marketing Strategies

von Natasha Ambavle |

Customer Loyalty Analysis: Gauging the Efficiency of Your Marketing Strategies

If you are on a weight-loss journey, you know how important it is to weigh yourself. It helps you understand how far you have come and how close you are to achieving your goal. Similarly, in your endeavor to create brand loyalty it is important to measure loyalty periodically to gauge how close you are … Weiterlesen

Creating Customer Feedback Loops To Boost Loyalty and Retention Rates

If I asked you to recall a few brand interactions as a consumer, chances are you may vividly remember interactions wherein your concerns or issues were promptly resolved by the brand.  According to Microsoft, “Brands are viewed more favorably by 77% of consumers if they proactively invite and accept customer feedback.” Customer feedback is a … Weiterlesen

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