The New Era of Fashion Loyalty Programs

von Natasha Ambavle |

The New Era of Fashion Loyalty Programs

The pandemic and the consequent global lockdown have changed the dynamics of the fashion industry and impacted customer’s purchase habits. While loyalty has been of the many challenges, the fashion industry faced in the past, it has now become extremely imperative to increase customer retention rate in order to improve brand sustainability. Here, we will … Weiterlesen

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