How to Humanize Your Brand With Social Curation

by Sean Ogino |

How to Humanize Your Brand With Social Curation

Traditionally, marketing has always been thought of as business-to-business (B2B) or business-to-consumer (B2C). With social media in the mix, marketing is no longer so black and white. Marketing messages are getting lost in translation on Facebook, Google Plus and especially when cut to 140 characters on Twitter. The idea is that all this content has … Read more

Quality Content, Free of Charge: 3 Steps to Implement User Generated Content

Creating quality content became businesses’ number 1 priority in 2013. Social is no longer about quantity, but quality. As consumers become more aware of ‘click farms’ and ‘like bots’, businesses must increase engagement, not just reach. Generating content is one way to see user engagement increase, but it can become time consuming and expensive. In … Read more

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