Justifying Social Media in your P&L Report

by Sean Ogino |

Top 3 Rules for Online Retailers to Live by in the Social Era

The Social Era is now fully upon us. Online shoppers are now seeking…no, they are now demanding more informative, engaging and personalized experiences online. Here are some rules that online retailers should live by in order to create value for their customers and ultimately for their business. Create connections. Find ways or implement on-site tools that … Read more

How Twitter can Benefit your Business

Twitter is the 2nd largest social networking platform next to facebook and businesses have been flocking to get a piece of this emerging trend of social commerce. When businesses learn how to utilize twitter it can bring a lot of conversion sales and loyalty. One key to utilizing twitter is having your tweets stand out … Read more

Utilizing Social Media for Sales

Recently, more and more businesses are making the switch from traditional marketing to social media. One important aspect of this new social media trend that is occurring is called social CRM which is the way businesses and consumers interact during a purchasing decision. In traditional marketing, it was hard to engage and get to know … Read more

Transition into Social Commerce

Many brands and retailers saw the shift last year in consumer online shopping with the start of something called social commerce. Many of these brands started to notice that not only were social networks good for publicizing your brand, but also bring in revenue. The power of the Internet has made it possible for the … Read more

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