Forrester Now Tech: Loyalty Marketing, Q4 2020 Report Features Annex Cloud as Customer Loyalty Solutions Provider
by Deepak Nautiyal | November 30, 2020 | Annex Cloud, Customer Loyalty, News & Events

Annex Cloud, a leading customer loyalty solutions provider firm has been included in Forrester Now Tech Loyalty Marketing, Q4 2020 Report. The report features Annex Cloud at the apex position in the midsize organizations category including firms with annual revenue between $25M to $75M. With a wide range of loyalty marketing players available in the current industry, picking the right Read more…

Loyalty Reward Programs Is the Easiest Way to Grow Business

What is the Loyalty Rewards Program? When you purchase something from a brand, what are the chances you buy from it again? Well, there are many different factors for being loyal or not to the brand. If you purchase from the same store again, you probably have a strong reason to do it. The factors can be price, experience, intrinsic Read more…

Why Loyalty is your Best Asset During Periods of Market Unrest
by Bistriti Poddar | April 30, 2020 | Annex Cloud, Customer Engagement, Customer Loyalty, eCommerce

If you are a business that’s in it for the long haul, you need to be comfortable that at some point there will be a market downturn. Recessions are undeniable and only the most resilient businesses thrive in such difficult economic conditions. You need strategic thinking to navigate the waters of an economic slump. Customer behavior shifts in a recession Read more...

Annex Cloud Brings Advanced Loyalty Solutions to Shopify Plus Certified App Program
by Bistriti Poddar | April 27, 2020 | Annex Cloud, Customer Loyalty, eCommerce, Shopify Plus, User Generated Content

Shopify Plus 7000 plus merchants can now seamlessly discover the best in class apps vetted and certified by Shopify Plus. The Shopify Plus Certified App Program is for developers who warranty product quality that aligns with advanced requirements of Shopify Plus merchants. Apps that merchants choose to work with, can not only impact a merchant’s bottom line but also have Read more…

Annex Cloud Supports SAP Customer Data Cloud (formerly Gigya) Clients with Advanced Loyalty Solutions
by Rohan Ahire | February 13, 2020 | Annex Cloud

At the end of January 2021, SAP Customer Data Cloud will be deprecating their social engagement features and services which includes Loyalty (gamification/game mechanics), Ratings and Reviews (comments) and Signals.  For those clients who are currently using these products, SAP Customer Data Cloud has recommended Annex Cloud as a leader in this space.    SAP Customer Data Cloud (formerly Gigya) has long Read more...

Annex Cloud Loyalty is First to be Certified on SAP C/4 HANA for Marketing Cloud
by Rohan Ahire | January 15, 2020 | Annex Cloud

Annex Cloud, SAP’s preferred global loyalty partner, continues to expand it’s advanced loyalty solutions across the SAP technical stack with a new SAP C/4HANA certification. SAP chose Annex Cloud to be the first partner to complete the SAP certification for the Marketing Cloud. This certification is significant as this will provide a faster time to market and more implementation efficiencies Read more...