Annex Cloud & Sugarfina Finalists at Customer Loyalty Awards
by Mark Stansbury | April 19, 2019 | News & Events, Other

We are very excited this week as our team has been named finalists in two categories for the Customer Loyalty Awards! We will find out if we bring home the gold May 22nd at the Loyalty Expo in Charlotte, NC. A special congratulations to Sugarfina for being named a finalist for the CX Strategy Award, which highlights the industry’s most Read more…

10 Do’s and Don’ts for Customer Loyalty Programs
by Ashley Price | April 9, 2019 | Customer Loyalty, Other

As consumers, we love customer loyalty programs. Who doesn’t love free things? Everyone from major retailers to your local mom and pop shop are implementing some sort of loyalty program to keep consumers coming back. According to the SBA, roughly 400,000 businesses are started each year and that’s a ton of competition just domestically. With an abundance of competition, it’s Read more…

How Questions and Answers Will Boost Your eCommerce Strategy
by Kenn Kennedy | March 18, 2019 | Other, Questions and Answers, User Generated Content

  Are you investing time in your Questions and Answers? Unfortunately many in retail overlook it, but let us tell you why they’re wrong. The best ecommerce brands use every channel possible when it comes to communicating with their customers. That’s because in order to compete with the Amazons and Walmarts of the world, businesses must leverage their user generated Read more…

5 Leading Refer-a-Friend Programs Today
by Ashley Price | March 4, 2019 | Other, Referral Marketing

Which sales channels have you found to drive sales for your brand? While of course we love the use of social media for conversions, refer-a-friend is still such a reliable and useful channel to optimize among your marketing strategy. Referral marketing is the best way to expand your marketing team without having to go through a hiring process and costs Read more…

How to Choose the Right Customer Loyalty Solution
by Mark Stansbury | February 21, 2019 | Customer Loyalty, Omni-Channel, Other, Referral Marketing, User Generated Content

  It’s a daunting task. You read review after review, compare features, check pricing, customization, integrations, the list goes on… We get it, choosing a customer loyalty program is overwhelming! Does it bring your company real return? Does it configure to your unique business model? Can it integrate with your ecommerce platform? All of these are valid questions. That is Read more…

Top Tech Integrations for Your Loyalty Program
by Sean Ogino | February 11, 2019 | Customer Loyalty, eCommerce, Other

When you went to get coffee today, probably at your local Starbucks, you may have paid with your Starbucks app. And if you did, you’re in good company. As one of the 15 million people who are signed up for and active users of Starbucks Rewards, Starbucks’ all-in-one loyalty program and social behavior software is a great example of a Read more…