Why is 1st Party Data Important to Loyalty and How Do You Use It?

by Natasha Ambavle |

Why is 1st Party Data Important to Loyalty and How Do You Use It?

May 3, 2022August 1, 2021 by Natasha Ambavle

We all have ‘accepted cookies’ hastily while browsing through websites. Most of the time even without giving it a second thought. What we seldom realize is that with just one click we are sharing information with a person, team, a company, or more. Sharing information is not necessarily a bad thing; provided that the data … Read more

1st party data Customer Data data extraction data mining data security data-driven marketing first party data loyalty programs receipt data aggregator social data

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