Annex Cloud Brings Advanced Loyalty Solutions to Shopify Plus Certified App Program

by Bistriti Poddar |

Annex Cloud Brings Advanced Loyalty Solutions to Shopify Plus Certified App Program


Shopify Plus 7000 plus merchants can now seamlessly discover the best in class apps vetted and certified by Shopify Plus. The Shopify Plus Certified App Program is for developers who warranty product quality that aligns with advanced requirements of Shopify Plus merchants. Apps that merchants choose to work with, can not only impact a merchant’s … Read more

What 2008 Taught Us About The Importance of Customer Retention

Importance of Customer Retention

Recessions, like storms, don’t give much warning and they won’t wait until you brace yourself. Recessions ravage businesses and lead them to hit a wall and in such times extraordinary measures are required. You will be pressed to act promptly, anxious about the potential impact on your company and terrified about uncertain times ahead. Hence … Read more

Use Feedback and Education to Keep Customers Coming Back

Meaningful and effective communication is the main driver for maintaining and retaining your most valuable customers. The COVID-19 crisis has caused millions of people to search for information and stay connected despite having to stay at home. Retailers, brands, manufacturers and distributors should all be very engaged and connected with their existing customer base in … Read more

How to Emotionally Engage, Nurture, and Retain your Customers during a Crisis

How to Emotionally Engage, Nurture, and Retain your Customers during a Crisis

This is the third article in our series focusing on the importance of customer loyalty and retention during an economic crisis. Our first article spoke about enhancing your tactics to increase your customer retention rates, which you can read here. Our second post addressed the need for ongoing customer communication and interaction.   One of the … Read more

Customer Retention in a Recession Requires Ongoing Customer Engagement

Customer Retention

Welcome to the second part of our ongoing Customer Retention series. If you missed the first part of our series, you can read it here. Weathering through the storm market volatility is not easy. It requires making good judgment calls and trusting your team to pull together. But it also means shielding yourself through the … Read more

Double Down on Loyalty and Customer Retention During Market Unrest

customer retention

Market unrest, uncertainty, volatility for whatever reason is a call to action not inaction.  This action requires a laser focus on loyalty and customer retention. In this current climate of social distancing, retaining your most loyal and profitable customers will be critical to your success.  At some point, things will return to “business as usual” … Read more

Why you and your Business should use Lead Ads

Lead Ads Magnet Image

Getting detailed information regarding your leads is an important part of any business venture that relies on prospecting. That’s why so many digital leaders use lead ads. For their businesses, making sure that we’re collecting email addresses and other Personal Identifying Information (PII), then using that information to keep in touch with them across all … Read more

Digital Commerce Leaders Choose Loyalty to Effectively Compete Against Amazon

compete against Amazon

Brands, manufacturers, retailers and distributors are all very mindful of the Amazon effect.  The e-commerce giant controls almost half of all e-commerce sales in the US. Further to this concern is the fact that most people use Amazon to search and find products.  The search engines such as Bing, Yahoo or Google are still being … Read more

Annex Cloud wins Best in Class in Technology at 2019 Customer Expo

Image of Annex Cloud wining Best in Class Loyalty360

Technology is one of the cornerstones of any successful SaaS program. How companies build, architecture, and design their overall program decide how successful it is in solving their client’s issues. Here at Annex Cloud, we put a lot of resources behind developing, designing, and implementing our industry leading customer marketing and loyalty solutions. That’s why … Read more

Industry Analyst, Gartner, Features Annex Cloud in 2019 Cool Vendor Report for Loyalty Management

Loyalty Management

Annex Cloud continues to advance Loyalty Cloud, User Generated Content (UGC) and Referral Marketing in both B2B and B2C arenas. In June of this year, Annex Cloud was awarded a 2019 Loyalty360 Platinum Award with Sugarfina for Customer Experience Strategy and successfully launched Native Receipt Scanning with e.l.f. Cosmetics at its inaugural Lunch and Loyalty … Read more

Annex Cloud Recognized in Customer Loyalty Shortlist by Constellation Research

Customer Loyalty Shortlist Image

Annex Cloud was recently recognized by Constellation Research as part of their published Shortlist of Customer Loyalty providers. Their shortlist “presents vendors in different categories of the market relevant to early adopters.” As part of their criteria, “Successful customer loyalty programs advance the relationship between an organization and its customers beyond the elementary transactional relationships … Read more

Annex Cloud Recognized as 2019 Leader by G2 as Best Loyalty Management Software

Best Loyalty Management Software in 2019 _ G2

We’re excited to announce that we’ve been recognized as a 2019 Leader by G2 in the area of Loyalty Management. G2 is a software review site that gives brands the ability to find the best software solutions for their needs. The site ranks each software by collecting user submitted reviews and comparing them to other … Read more

Sugarfina Rewards Powered by Annex Cloud Earns Top Honors at Loyalty Awards

Customer Loyalty Awards

Sugarfina and Annex Cloud took home the Best Customer Experience Strategy Award for 2019, which highlights some of the industry’s most innovative CX loyalty designs. These awards recognize brands that are driving customer loyalty forward and successfully navigating today’s complex and evolving landscape. Awards were given across a total of twelve categories, each representing a key … Read more

How to Elevate Your Customer Loyalty Program

ecommerce and customer loyalty

When it comes to customer loyalty and marketing for ecommerce, it’s crucial to stay on top of current trends. Simply having a plug-and-play loyalty program doesn’t do it anymore. It’s about creating a complete digital experience catered to your brand as well as your customers. But what can a retailer do to take their loyalty … Read more

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