Annex Cloud & Sugarfina Finalists at Customer Loyalty Awards

by Grace Miller |

Annex Cloud & Sugarfina Finalists at Customer Loyalty Awards

We are very excited this week as our team has been named finalists in two categories for the Customer Loyalty Awards! We will find out if we bring home the gold May 22nd at the Loyalty Expo in Charlotte, NC. A special congratulations to Sugarfina for being named a finalist for the CX Strategy Award, which highlights the industry’s most innovative customer experience in a loyalty program.

“I am so proud of our client Sugarfina for working with us on customizing such an innovative enterprise loyalty program,” mentioned Al Lalani, Chief Strategist at Annex Cloud. “I’m happy our customer success team was able to implement such an amazing solution for such a special client like Sugarfina.”

sugarfina3Sugarfina: CX Strategy Award

What makes Sugarfina’s enterprise solution so great is the combination of various omnichannel marketing strategies to create a more seamless experience for the customer. These micro-experiences include a tiered loyalty solution with social media rewards tracking, POS, and even SMS implementation.

“When we implemented Sugarfina Rewards, we wanted to connect the technology in-store and make it available online for our customers,” mentioned Zainub Naqvi, Sugarfina’s Senior Manager of CRM & Loyalty. “The Annex Cloud team really come through with being a true partner to us, we knew we could count on them.”

The 20 Under 40 Award

In addition to the CX Strategy Award, Annex Cloud’s Mark Stansbury has also been named a finalist for the 20 Under 40 Award. This award highlights young emerging leaders in the field of customer loyalty and ecommerce. Mark is being recognized for his thought leadership on Emotional Loyalty in 2019.

Annex Cloud is constantly positioning themselves as industry leaders in customer loyalty and ecommerce. Our in house expertise has helped brands like Sugarfina flourish for years and we’re so excited for what’s to come! Do you want to build out a more seamless customer experience for your consumers? Do you want to improve your AOV as well as your customer retention? Talk to us at Annex Cloud today!

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