Annex Cloud continues to advance Loyalty Cloud, User Generated Content (UGC) and Referral Marketing in both B2B and B2C arenas. In June of this year, Annex Cloud was awarded a 2019 Loyalty360 Platinum Award with Sugarfina for Customer Experience Strategy and successfully launched Native Receipt Scanning with e.l.f. Cosmetics at its inaugural Lunch and Loyalty event at IRCE 2019. Earlier this month Constellation Research announced that Annex Cloud made their Customer Loyalty Shortlist.
Now, Annex Cloud has been recognized as a 2019 Cool Vendor for Loyalty Management by leading industry analyst, Gartner in their latest report. Loyalty is no longer a “nice to have” and brands, manufacturers, retailers and distributors are taking necessary steps to prioritize investments in loyalty programs because of the significant role that loyalty plays in driving revenue per user (RPU), increasing average order value (AOV) and repeat transaction frequency, and most importantly, retaining loyal and very valuable customers.
Annex Cloud provides the most comprehensive set of customer marketing and loyalty products for both B2B and B2C such as Loyalty Cloud, User Generated Content (UGC) and Referral Marketing (RM) to manage user experiences in one place. Annex Cloud uses a modular architecture so brands and manufacturers can pick and choose what loyalty solutions are most relevant for their business.
Brands and manufacturers that utilize the full suite of Annex Cloud loyalty solutions are realizing significant cost savings and maximize return on investment (ROI). Annex Cloud clients are Jenni Kayne, Bed Bath & Beyond, e.l.f. Cosmetics, Sugarfina, Olympus, Boy Scouts of America, Too Faced Cosmetics, Volcom, TaylorMade Golf, Mizuno, Brahmin, Cover FX, etc.
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