Annex Cloud Announces Strategic Partnership With Spryker

by Deepak Nautiyal |

Annex Cloud Announces Strategic Partnership With Spryker

Leading customer loyalty and experience solutions company, Annex Cloud, has announced a strategic partnership with Spryker, a fast-growing e-commerce platform. Spryker offers an agile & innovative solution enabling B2B, B2C & marketplace businesses to scale in a dynamic & highly competitive market. Organizations already leveraging the Spryker platform can now easily integrate customer loyalty strategies that further enhance the customer experience and ultimately grow sales and overall revenue.

Annex Cloud’s suite of customer retention solutions including social and behavioral loyalty,  plus paid membership and Gamification options integrated with Spryker’s e-commerce platform give organizations all the tools they need to personalize their customers’ experiences.

Moreover, the integration will now provide organizations the option to integrate the Annex Cloud User Generated Content (UGC) module – think reviews and other feedback – to further enhance customer engagement and allow these organizations to better understand their customers wants and needs. With this feature, organizations can also enhance their communications strategies, personalizing more effectively based on the information gathered through this solution.

The integration will further allow organizations to efficiently run & manage referral marketing programs via Annex Cloud’s robust Referral Marketing platform, driving new customers from its best customers.

“This partnership will allow Spryker to elevate our joint customers’ personalization experiences to the next level of loyalty,” said Al Lalani, Co-Founder & Chief Strategist, Annex Cloud. “From awareness to retention, our Loyalty Experience Manager solution delivers a comprehensive suite of tools that allow organizations to intimately connect, engage and grow with their customers.”

Customer retention is the key for organizations looking to drive improved revenue growth via repeat purchases through their online store. Now, with Annex Cloud and Spryker integration, organizations will be able to take their business to the next level increasing sales today and for the long-term.

About Annex Cloud

Annex Cloud is a customer loyalty and experience solutions company offering highly innovative Customer Loyalty, User Generated Content and Referral Marketing solutions that collectively empower global brands to seamlessly deliver a more personalized customer experience, foster solid customer relationships and accelerate growth. A leading loyalty marketing platform provider, Annex Cloud is trusted by  global brands including Phillip Morris International, Toyota, Henry Schein, and TaylorMade.

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About Spryker

Spryker is a fast-growing e-commerce platform providing agile & innovative solutions that enable traditional B2B, B2C and marketplace businesses to significantly grow sales & revenue as well as meet complex business challenges with ease. Spryker’s platform-as-a-service solution comprises 800+ enterprise-ready API-based modules and is trusted by some of the top global brands including Toyota, Aldi, Hero, Rose Bikes, Hilti, Lekkerland, and Prym.

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