User Generated Content in Europe:

Trends and Insights


User generated content like Ratings and Reviews,
Questions and Answers, and Visual Commerce is trusted 12 times more
than content from brands, and can boost revenue by more than 15%.
Its popularity is cemented in North America, but does this dominance
extend into Europe? Find out in our report!

Get a deeper understanding
of the state of social
media in Europe and the UK.

Learn which user generated
content strategies are
resonating with which countries.

Use our expert e-commerce
recommendations to make sure
that you're ahead of the curve.