The first step in loyalty is getting your customers registered. We will help you strategize and implement marketing campaigns and website “calls to action” specifically designed to inform customers about your loyalty program.
Once customers have registered, they can start participating in your loyalty program. You can customize your loyalty program to offer points/rewards for actions you want your customers to take such as making purchases, signing up for newsletters, referring their friends, submitting reviews etc.
Customers who are registered in your loyalty program will have access to a customized dashboard that shows their point standing, the types of rewards they can receive and how they can redeem their points.
When your customer has earned enough points for a reward they can either redeem them through their dashboard or at checkout, we’ll set up a redemption process that works for you. You can also customize the rewards, whether it’s coupons, products or 3rd party gift cards, offer you customers incentives they will respond to.
As your customer loyalty program grows, you can tap into the customer data and insights you’ve gathered to target marketing efforts. Send transactional emails based on point standing, demographic information, actions customers have taken, the frequency of their engagement, among many others. This targeted marketing not only increases participation in your loyalty program, it also strengthens your customer relationships.
Annex Cloud platform comes pre-integrated with all popular email service providers and other necessary 3rd party solutions to ensure a robust solution and a seamless customer experience.