Enterprise Questions & Answers for IBM WebSphere Commerce
Our Enterprise Questions & Answers for IBM WebSphere Commerce solution allows you to create a community for your customers to ask and answer fellow shoppers’ questions about specific products.
This valuable form of user generated content gives your brand authenticity, strengthens customer engagement, and ultimately boosts conversion.
Your product pages won’t always have all the information your customers want.
After customers submit a question it will be sent to a whomever is best suited to answer whether they are a product expert or a previous customer.
Once a question has been answered the customer who submitted it will be notified. The question will also be published on the product page for other customers to see.
When a question and answer has been submitted and approved you have the opportunity to syndicate the content across a variety of web properties in your supply chain. For example, you can have the Q&A posted on the retailer’s website who sells your products or on the manufacturer’s website who produces the products you sell.