User Generated Content Examples: Melissa & Doug
by Grace Miller | May 4, 2018 | User Generated Content, Visual Commerce

Implementation of user generated content for marketing is one of the fastest growing trends among top brands. Mobile devices with high-quality cameras have made it easier than ever for users to take photos, and the emergence of intuitive visual commerce platforms has made it simple for companies to obtain photos, collect user information, and manage their photo libraries. The addition Read more…

21 Capabilities to Look for in Your Visual Commerce Platform
by Grace Miller | May 2, 2018 | User Generated Content, Visual Commerce

With visual commerce becoming an integral part of marketing, it is important to choose a platform that not only fits your company’s current needs but also allows for potential future expansion. A quality visual commerce platform has many aspects that help ensure seamless function and optimized ROI. Here are 21 capabilities to seek out when choosing your visual commerce platform. Read more…

Why Is Visual Commerce Such a Powerful Marketing Tool?
by Grace Miller | April 30, 2018 | User Generated Content, Visual Commerce

With current technology and the popularity of image-based social media sites such as Instagram, Pinterest and even Twitter, the visual image has spurned its own marketing niche. This is a marketing tool that is certainly not to be ignored. We explore why it’s so powerful and how your brand can harness its power. The Visual Commerce Umbrella Visual advertising is Read more…

5 Ways a Visual Commerce Platform Can Catapult Your Conversions
by Grace Miller | March 30, 2018 | User Generated Content, Visual Commerce

There’s no doubt about it: we live in a visual, digital culture that is passionate about consuming images, videos, and art. Here’s what you need to know about visual commerce – and why you should be harnessing its power – if you want your brand to succeed in today’s marketplace. What is Visual Commerce? Visual commerce is any image-based technique Read more…

Shoptalk 2018: 19 Key Retail & Ecommerce Takeaways

This week, thousands converged on Las Vegas to talk shop at Shoptalk, the world’s largest conference for retail and ecommerce innovation. Annex Cloud was in attendance, sharing our insights, meeting with customers, and learning from brilliant presentations and panels highlighting the future of retail and ecommerce. As told through attendees’ tweets, here are 19 of our favorite takeaways from Shoptalk Read more…